Affiliate Marketing: Explained.

  • Duolingo CEO Emails Employees How They’re Going to Be #1 in AI

    An internal letter from Duolingo CEO became a public declaration: “I’ve said this in many meetings, but I want to make it official: Duolingo will be #1 in AI.” and rebuild all key processes under the AI-first strategy. This statement is a signal not only for employees, but also for the entire EdTech industry, marketing…

  • OpenAI Launches AI Shopping in ChatGPT: Challenging Amazon and Google

    In April 2025, OpenAI introduced a new feature in ChatGPT – intelligent shopping, aiming to change the approach to online shopping and compete with giants like Amazon and Google. What does the new feature offer? ChatGPT users can now: It is important to note that the results are not advertising and do not depend on…

  • Why Google Might Lose Chrome

    A federal judge has found Google guilty of abusing its dominant position in the search engine and digital advertising markets. As one of its proposed resolutions, the DOJ requires the company to sell its Chrome browser, which has about 61% of the U.S. browser market. This is because Chrome serves as the primary conduit for…

  • Top 5 Best Facebook Extensions in 2025

    A look at the most popular and high-quality extensions that will improve your Facebook experience in 2025. Facebook Add-ons Market 2025: Top Extensions: To work effectively with Facebook in digital marketing, targeting and arbitrage, you need to constantly work with advertising accounts, analytics and multiple profiles. Browser extensions for Facebook help professionals optimize these processes…

  • Well, Workers, Take a Deep Breath: Google Just Integrated Gemini Into Its Sheets

    Now AI itself handles all the formulas. No more hacks with ChatGPT plugins and messing around with Excel. The magic is turned on in a couple of clicks:

  • Google to Pay $100 Million to Settle 14-Year-Old Advertiser Lawsuit

    Google will have to pay $100 million to settle a class action lawsuit filed 14 years ago against Google AdWords (now Google Ads). In 2011, advertisers accused the tech giant of charging for clicks on ads placed outside the geographic locations they specified. What happened? Google violated California’s Unfair Competition Law by misleading advertisers about…

  • Auto Rules in Google: How to Set Up and What Affiliates Most Often Need

    The more accounts and advertising campaigns, the more important automation is. As in FB, auto rules in Google allow you to control the budget, adjust bids, stop advertising campaigns without a conversion in time, etc. In the case of Google, you can change advertising campaign parameters depending on time, budget, positions in search results, bids,…

  • Top 5 Best Proxy Servers in 2025

    You’ve probably heard of VPNs, but proxy services can also play a critical role in protecting your identity while you’re online. We detail the best proxies we’ve tested to help you find the right one for your needs. What is a proxy service and why is it so helpful for marketers? Before diving into the…

  • Google Analytics 4: A Step-by-Step Guide to Setting Up, Analyzing, and Optimizing Your Data

    Google Analytics 4 (GA4) is a useful service that allows you to measure website performance by many parameters. It is difficult to overestimate the innovativeness of analytics services in search engine promotion, because they make it possible to determine the effectiveness of the chosen strategy. But frequent use of such complex tools requires a lot…

  • RollerAds Review: Exploring a Powerful Push Network with Billions of Impressions

    We have prepared a review of one of the most popular advertising platforms – RollerAds. We will talk about the advantages, features and figure out how to launch advertising. What is RollerAds RollerAds is a leading advertising platform specializing in push, popunder and in-page push traffic formats. Over the past year, the platform has driven…

Got any book recommendations?